We use Personal Information for a number of purposes, including to:
• Provide products, services and information that you request, respond to comments and questions, and otherwise provide support to users;
• Enhance, improve, operate, and maintain our products, our products, programs, services, website, and other systems, including to protect against and prevent fraud;
• Prevent fraudulent use of our services or products;
• Tailor your user experience;
• Maintain a record of our dealings with you;
• Understand and analyze the usage trends and preferences of our users, to improve the services, and to develop new products, services, features, and functionality;
• Contact you for administrative and information purposes—this may include providing customer service or sending communications, including changes to our terms and conditions;
• Develop and provide promotional and advertising materials that may be useful, relevant, valuable, or tailored to you, or otherwise of interest;
• Achieve business purposes, such as account verification, audits, security, compliance with applicable laws and regulations, fraud monitoring and prevention;
• Enforce our Terms of Service or as necessary to establish, exercise or defend legal rights;
• Achieve purposes for which we provide specific notice at the time of collection.